On Store Dubai is officially open, giving runners, fitness enthusiasts, and sneaker lovers a fresh reason to visit Mall of the Emirates. The Swiss sportswear brand has opened its first dedicated store in the UAE, making it easier than ever to shop its award-winning footwear, technical apparel, and everyday lifestyle collections in one place.
Known for its distinctive CloudTec® cushioning technology, On has built a global following thanks to its blend of performance, comfort, and minimalist design. Whether you’re training for your next race, heading to the gym, or simply looking for a comfortable pair of trainers to wear every day, the new store offers a chance to explore the brand’s full range while receiving personalised advice from its in-store experts.
Find everything from running essentials to everyday favourites
Located on the Ground Floor of Mall of the Emirates near Zone B parking, the new store is open daily from 10:00 AM to 12:00 AM, making it an easy stop whether you’re planning a shopping trip or dropping by after work.
Inside, you’ll find the brand’s latest CloudTec® running shoes alongside activewear, outdoor collections, and lifestyle sneakers designed for both performance and everyday wear. The store has also been designed to make shopping more convenient.
Its interactive “magic shoe wall” allows customers to quickly request different sizes to try on, while expert fitting services help you choose the right pair based on your running style, comfort needs, and activity level.
It’s a space that caters to experienced runners, casual walkers, and anyone looking to invest in comfortable footwear that can keep up with daily life.
A store that brings Dubai’s running community together
Beyond shopping, the new On store is set to become a meeting point for Dubai’s growing running community. The brand hosts a free Saturday Run Club, giving people of all fitness levels the opportunity to join regular group runs in a welcoming environment.
Participants can also test On’s running shoes during selected community runs before deciding which pair suits them best, making the experience more practical than a traditional shopping trip.
As more people across Dubai embrace running and active lifestyles, the opening of On’s first UAE store adds another destination that combines retail with community. Whether you’re chasing a new personal best or simply upgrading your everyday trainers, it’s a space designed to inspire movement both inside and outside the store.
